“MySugarDaddy” overcomes challenges and becomes a model of authenticity in relationships on a global level

“MySugarDaddy” overcomes challenges and becomes a model of authenticity in relationships on a global level

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With over 5 million users worldwide, the MySugarDaddy platform has established a significant concept in the relationship market: that of sugar daddies seeking connections with individuals seeking attention and pampering. Now, in 2024, with the MyGaySugarDaddy segment active and reaching out to the LGBTQ+ community with greater emphasis, the business proves itself as an authentic and accessible tool.

‘MySugarDaddy’ overcomes challenges and becomes a model of authenticity in global relationships – Reproduction.

Philip Cappelletti, CEO of MySugarDaddy and MyGaySugarDaddy, explains that there are still stigmas surrounding sugar dating, but they have been overcome through hard work and effective products in pop culture, including movies and TV shows.

We are happy to be able to contribute to this in a meaningful way. In fact, we wouldn’t want it any other way, and we do our best to avoid the prejudice we encounter in the press and on social media”, explains Cappelletti, in an exclusive interview with GAY BLOG BR.

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“In our eyes, sugar dating isn’t much different from what is commonly referred to as regular dating. We are one of the many platforms catering to the dating world, and, if I may say so, we do splendid work for our ever-growing community.”

The pop culture of each country, in fact, has helped break down barriers. Recently, the character played by Tony Ramos, Antonio de La Selva, in the 9 p.m. soap opera on the country’s main television network, was frequently referred to as a ‘sugar daddy,’ bringing the concept closer to the audience in a fun and common way on television.

The way the concept is handled in different countries is one of the challenges for MySugarDaddy. For this, the platform relies on a team of experts to adapt to cultural norms and facts in each location. The CEO mentions that Carnival is an extremely important time for Brazilians.

As you may know, in Germany, we also have a vibrant carnival tradition. However, sometimes I think that maybe we’re doing it in the wrong season… It could be more interesting when the weather is warmer”, He compares. We don’t just want to participate; we also want to contribute and lead the effort to make different lifestyles more accepted.”


By all indications, the company’s journey seems to have been more than successful. On the platform, it is possible to find tools that reaffirm the business’s responsibility, such as the internationally recognized payment system that ensures secure transactions, as well as a robust messaging system, allowing for extensive chat and secure communication.

This quest for the best experience continues on the horizon.We optimize our processes for the user, both on the front end and behind the scenes, and that’s just the technical side. We also have policies in place to create an authentic environment. We are absolutely against the use of fake accounts, and we are rolling out more features this year to strengthen our efforts in this regard”, Cappelletti adds.

All of this goes hand in hand with the implementation of artificial intelligence solutions to enhance the overall experience. When you have a large community like ours, AI becomes an indispensable asset. Especially when it comes to restricting access to minors. Furthermore, we have identity verification and SMS authentication.”


Currently, MySugarDaddy and MyGaySugarDaddy have a ‘very interesting’ composition, according to the CEO. “Thesugar babies, including gay sugar babies, make up a majority of 70% compared to 30% of gay sugar daddies. Which means there are many more gay sugar babies than gay sugar daddies”, he lists, emphasizing that this logic reverses the trend in ‘normal’ dating apps and leads to rather quick matches instead of endless searches.

In this way, the need to find a platform like MyGaySugarDaddy is emphasized, one that stands out as “appropriate, authentic, with some time, and knows how to create a secure environment for all members.”

Both parties should be clear from the start about what they expect and want from sugar dating and communicate that clearly to their companions. I would advise them to explore, enjoy, and update their lifestyle and expectations. After all, that’s what we’re here for!”

For those seeking this lifestyle and innovation in relationships, Cappelletti assures that there is a lot of planning and a constant expansion forecast.

“To be honest, we love connecting with more and more cultures and people. Our goal is to be the best sugar dating site for our members and everyone who joins our community”,he concludes.

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